Test Drive Your Big Idea: Your Toolkit to Accelerate Your Business Launch

The Test Drive Your Big Idea Toolkit gives you four puzzles to solve by answering critical questions to prove your concept to yourself and potential investors. The first puzzle, Idea Garage, will allow you to construct Your Initial Business Idea which will be the continuous focus of your work throughout the entire Test Drive. You will modify it based on your research, work, and customer input and feedback. The Idea Validation Lab is a series of two puzzle pieces built with a customer-centric approach to help you strengthen and validate the Initial Version of Your Business Idea. Solving both puzzle pieces will give you a look at the current business landscape and how your target customers will react to Your Business Idea. Completing the Idea Validation Puzzle will validate Your Business Idea and enable you to create a Final Business Proposition for a specific Target Customer. You can then take this summary to the Calculation Station Puzzle to determine its financial feasibility. The Calculation Station is a series of two puzzle pieces that help you generate the estimates regarding how you will produce revenue and the costs associated with producing your solution. Solving both puzzle pieces will provide data around the financial viability of your business idea. The Readiness Gateway Puzzle is focused on exploration and discovery that encourages you to develop life insights.